Gulder Ultimate Search (GUS), a reality television show that once dominated Nigerian television stations is set to return after seven years off air.
Gulder Ultimate Search, GUS is Created and sponsored by Nigerian Breweries Plc, manufacturers of Gulder lager beer, GUS started in 2004 and enjoyed 11 seasons on air. The show went on to become the most-watched reality TV series in Nigeria before it ended in 2016 for reasons unknown to the public.
Nigerian Breweries (NB) Plc has officially claimed that the show would make its comeback with “The Age of Craftsmanship” as the theme for the 2021 edition.
Sade Morgan, the Corporate Affairs Director, Nigerian Breweries Plc, said;
“We are really excited to be bringing back the Gulder Ultimate Search for the viewing pleasure of Nigerians who have over the years continued to call for the return of the show. The planning team have put in place everything necessary to give the fans exactly what they enjoy about the show, and I am confident that everyone will be pleasantly surprised and delighted with what we have in store.”
According to Morgan, registration will kick off on September 1 and close on September 8, 2021. The first screening session starts September 13 in Abuja and Enugu, while the second screening session kicks off on September 16 in Lagos.
The TV premiere of ‘Gulder Ultimate Search: The Age of Craftsmanship’ is set for October 16, 2021, and will run till December 19, when the grand finale will be staged.
CHECK THIS ALSO:
- VIDEO: Katsina Watch Corps Commander Accuses Nigerian Soldiers Of Supplying Arms To Bandits, Enforcing Levies, Aiding Ransom Payments
- BREAKING: Lagos Court Discharges Alabi Quadri, Young Nigerian Who Stood Before Peter Obi’s Convoy In Viral Photo
- Gunmen Abduct 10 University Students, Shoot Two On Benin-Ore Road In Ondo While En Route To Easter Convention
- Nigerian National Arrested In India For Allegedly Defrauding Businesswoman Of N6.5Million In ‘Fake UK Deal’
- Boko Haram Has Foreign Fighters From Mali, Burkina Faso —Borno Commissioner
From the first edition, which premiered in 2004, contestants were camped in different parts of the country to struggle against themselves and the wild, i.e. nature, and their search for a hidden treasure that brings to the last person standing instant fame and fortune.
The prize rose from N3 million from the first edition to N10 million and a brand new SUV in the last edition. Since it went off air, fans have been calling for its return. And now the show is back!
In its 11-season run, the show discovered several talents who became stars in Nigeria’s entertainment industry. Some of the past winners – Kunle Remi (winner of the 2010 edition), Dennis Okike (Season 8) and Chris Okagbue (Season 10) went on to build a successful career in Nollywood.
Pls how can I contest in the Gulder Ultimate Search.
Am so happy, the show is back